Visualization of sonic experiences
The eye can hear. Or do ears see? Kling Klang Klong are a "creative studio composing sound and code for sonic experiences". And we took over the website relaunch.
Internet and audio - a difficult relationship on websites. While the supposed king of video can manage without sound and can be played immediately on a website, for example, Google & Co. punish you mercilessly with audio autoplay. And a page full of play buttons is really no solution either.
For the relaunch of Kling Klang Klong's website, we therefore also focused on a special visual experience, without forgetting the core business of the likeable (and excellent) sound studio from Berlin.
On the homepage, the latest projects are immediately presented in lavish videos, there are impressions of the day-to-day (studio) work and that's it. It wasn't. Another special feature is hidden under Work. On the project detail pages(here is an example) there is another large video. This time we have not only added custom control elements, but also a special gimmick: if you switch the video to "mute", the video is colored black and white. The message: video without audio is no longer king, it's just pretty to look at. The sound makes the experience!
Another special feature is the news section, which reflects the social media activities in snippets, but above all shows a magazine-like section that is regularly updated and is fed by the highly recommended Kling Klang Klong newsletter.
A great project for a great client who does outstanding work. Absolutely recommended, it was an AUDIO-visual feast for us.
